5-Page Websites Don’t Make Sense

Web companies that sell websites that are 5 page websites don’t make sense to me. It doesn’t speak to the user experience or the customer journey, it speaks to the old idea that your website is a brochure. Your website is the place where a lot of your transactions happen. The exchange of information. The exchange of money. How you design this is very much around making sure you give enough information to inform the search engine’s to optimise you and benefit your customers by making it easy to navigate.

Hilariously I just googled ‘why 5 page websites need to die’ and this article from Entrepreneur came up from TWELVE years ago.

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About Ming Johanson
Ming works with businesses across the globe from business development to managing (with her team) complex digital strategies that deliver tangible and desirable financial returns. Recently recognised and awarded for her ongoing contribution to the technology industries in the 2019 Women In Technology Tech [+] 20 Awards, Ming is a passionate mental health Ambassador for R U OK? Day, a mentor at Startup Weekend Perth and a regular Australian Media Commentator as a Tech Evangelist on a range of topics in Mental Health, Social Media & Technology.