We all know that reviews and testimonials are a powerful way to showcase the success your business has had with previous customers. They’re also an important trust builder with new leads, and a great way to show off the quality of your work. Google My Business (GMB) has strengthened their position by making reviews visible […]
You’ve likely heard of black hat SEO if you’re a business owner. But what exactly is it?
In short, black hat SEO is a series of shady and often illegal practices designed to inflate a website’s search engine rankings artificially.