Having time to engage clients on social media can be a challenge, there are technology tools however to help innovate your content marketing strategy. They are readily available now to you to help your business engage with clients and cut the time suck that creating content can sometimes be.
Voice To Text.
First up is simple and usually available on any smartphone or can be downloaded as an app. Voice to text cuts down the time of writing call to actions and mission statements and is a great way to catch those lightning in a bottle moments that can strike at any time of the day especially when you are away from the office and your computer.
Have a whole heap of content with great quotables for your business on video and audio but don’t have time to transcribe it? Using Designer to transcribe these two words helps you create a bite-size copy for your social media content and business website. Using their features can make your life easy, cutting down the time between sifting through the media and finding those two to three sentences or paragraphs of inspiration.
The key to getting more traffic lies in integrating content with search engine optimisation (SEO) and social media marketing. Knowing what trending terms are currently being used in your industry can help you create relevant content. Using this site can maximise visitors’ number to your particular website by ensuring that your website appears high on the list of results returned by a search engine. Using Google’s trends site is a great tool to use as it does not just show you the world. You can also localise it to your country, state and city helping you to be current and relevant where your business lives.
These are just three tools for your content marketing strategy to help you save time and energy so that you can reinvest back into your business and spend more time doing the things you genuinely love.
Get in contact with us today if you would like help with your content marketing strategy tailored to your needs.