We’ve all been there. You’ve got a slow website, leaky sales funnel or a bounce rate higher than me trying to dodge rage bait. Suddenly, throwing money at some shiny ads starts to sound like a magic bullet, right? But it is more like buying a lottery ticket to solve your cash flow problems. Sure, it could work, but the odds are stacked against you.
Let’s face it, marketing can feel like a tangled mess of acronyms and buzzwords. SEO? CTA? ROI? It’s enough to make anyone’s head spin. And when it comes to fixing your marketing woes, the options seem endless.